A Process takes inputs and transforms them into outputs, and may be connected to other Processes in process flows. The work of Work - Outreach-Marketing contributes to This Process.
Previous processes:
Mapping interest to Document - Conditions for project starting 2022-06-05 ending 2022-06-07
This Process:
Outreach idea to Document - Conditions for project starting 2022-06-07 ending 2022-06-12Share and get feedback on the initial idea
Requirements: idea, mapping
Output: content - text, video, etc. and communication strategy doc
Input requirements:
Create a communication strategy.
Save that in a document in SENSORICA's database and link to it as a resource. This document will also be used later, in other outreach campaigns.
The goal here is to get feedback for the project idea and to gather some initial resources around the project, including early participants.
Create picture and video(s) for outreach.
These resources are going to be used in the outreach campaign, but it is highly recommended that you also use them on the Project's page of the project's Path to market page, wherever appropriate.
Store these resources somewhere on the web and make them accessible to the public, in order to allow others to use them and to embed them.
Orchestrate the outreach campaign. This requires social media and live activity to spread the message and to gather support. It feeds on the communication strategy and all the support material that has been created.
Create text material for outreach.
This can be the mission of the project, description, milestones, etc. Save this text in the Path to market page of the project, in the appropriate section. To find the Path to market page use the website's search bar to search for the "name of the project" and "path to market".